NewKeys Marketing NewKeys Marketing
Direct Mail That Moves In First

Own the “Welcome Home” Moment

Turn new keys into new customers. Monthly or per drop—targeting, design, print, and mail handled.

Example postcard front Example postcard back

Tip: Click a card for a full‑screen preview.

Homeowner pulling postcard from mailbox

Delivered at the Decision Moment

We target verified new‑homeowner lists and drop your postcard right when they’re choosing roofers, bakers, cleaners, gyms, and more.

  • ✔ Zip‑level targeting
  • ✔ Premium stock
  • ✔ Unique QR/URL tracking
Local café counter with postcards
Local Favorites

“We saw redemptions the first weekend. It feels like we were first to welcome them—and they chose us.”

— Owner, Downtown Coffee
Postcards stacked on a desk next to laptop
68%
average mail open/scan rate*
3–10 days
typical timeframe to first calls
Zip‑targeted
laser-focused coverage
Trackable
unique QR/URL per drop

*Industry averages. Actual performance varies by offer and category.

Local café counter with postcards and Support Local sign

How It Works

1) Target

We pull new‑homeowner records for your areas. You don’t touch lists—just tell us where to win.

2) Create

Use your design or our team builds it. We add a unique QR/URL so you can see results.

3) Mail

We print and mail to new homeowners in your selected area—monthly or per drop.

Who This Wins For

If you serve homeowners, you should be first in their mailbox.

Home Services

Roofing, HVAC, plumbing, pest, landscaping, solar.

Typical result: bookable calls in 3–10 days post‑drop.

Real Estate & Finance

Agents, mortgage, insurance, title, inspectors.

Typical result: listing leads & policy quotes from warm mail.

Local Favorites

Restaurants, bakeries, gyms, cleaners, pet care.

Typical result: redemptions within the first weekend.
Roofing
900 homes → 9 inspections → 2 jobs closed.
Bakery
600 homes → 37 redemptions opening weekend.
Insurance
1,200 homes → 22 quote requests in 2 weeks.

Why It Works

Right Moment

New homeowners buy big in the first 90 days. Mail lands exactly when they’re actively choosing vendors.

Right Medium

Physical mail is trusted and has dwell time. Add a clear offer + QR and you get action, not just impressions.

Right Targeting

We pull the freshest homeowner lists for your ZIPs. No spray‑and‑pray—address‑level precision.

Quick ROI Estimator

Gut-check a drop in 10 seconds. (You’ll get a detailed quote after we pull counts.)

Leads
Projected Revenue
Est. Cost
Assumes one drop. Setup/management not included in per‑piece. We’ll quote exacts for your areas and format.

Packages

Clear tiers. No surprises. Exact quote after we pull counts for your areas.

Low‑Risk Test

Lite Test Drop

Start small—prove ROI fast.

$249 setup

+ print/postage at cost (est. $0.75–$1.05 per piece)

  • • Up to ~300 new homeowners, one area
  • • Template creative + 1 proof
  • • Unique QR/URL tracking
  • • Upgrade within 30 days → credit $149 toward Growth
Most Popular

Growth Drop

Scale across multiple ZIPs.

$699 per drop

+ est. $0.70–$0.98 per piece

  • • 2–3 areas (or 600–1,200 homes)
  • • Premium stock
  • • Custom layout + 2 revisions
  • • QR/URL tracking & basic report
Best Value

Partner Plan (Monthly)

Stay in the mailbox year‑round.

$1,250 /mo

includes up to 2 drops + est. $0.70–$0.95 per piece

  • • Multi‑city coverage
  • • 2–3 creative variants to A/B test
  • • Priority scheduling
  • • Monthly summary & next‑step recommendations
Ultra PremiumLimited availability

Enterprise Unlimited

Unlimited sends across many ZIPs, weekly cadence, and a dedicated designer creating as many variants as you want.

  • • Multi‑state, multi‑brand coverage
  • • Weekly drops to multiple ZIPs
  • • Creative strategy + unlimited variants
  • • Quarterly performance reviews

Per‑piece ranges reflect size, stock, and postage. We quote after we pull counts for your areas.

Get Counts & a Quote

Tell us your service areas. We’ll pull the latest homeowner counts and send pricing.